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Kakao Talk played an important role as a data network-based communication method; it successfully replaced disabled wired and wireless networks and helped connect the disaster-stricken.

In late 2013, Indonesia became the country with the most users of Kakao Talk second to South Korea.

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Kakao Talk (Hangul: 카카오톡), or sometimes Ka Talk, is a free mobile instant messaging application for smartphones with free text and free call features.

It was launched on March 18, 2010 and is currently available on i OS, Android, Bada OS, Black Berry, Windows Phone, Nokia Asha, Windows and mac OS.

Both one-on-one and group chats are available over Wi Fi, 3G or LTE and there are no limits to the number of friends who can join in on a group chat.

Kakao Talk automatically synchronizes the user’s contact list on their smartphones with the contact list on Kakao Talk to find friends who are on the service.

Emoticons have long been popular in Korea, with Doll and Other Daily Necessity being the most popular.

In September 2015, Kakao Talk entered the corportate messaging market with the launch of Kakao Allim Talk service which enables companies to send out data-heavy messages without having to add recipients as friends on Kakao Talk. established Japanese Corp., Kakao Japan and appointed Cha-Jin Park as a representative.

Users will receive content from brands or celebrities as a personal message, instead of banner ads.

Companies pay Kakao Talk to create an account (starting prices K).

The largest portion of revenue can be generated through games because Kakao Talk's massive social network in the host country.

Kakao Talk's method of brand advertisement is demonstrated through advertising channels called Plus Friends, in which users can add the brand as their friend on the mobile messenger.

According to a December 2013 App Annie report, Kakao is also the world’s third top publisher by monthly revenue in Google Play. is the #1 publisher for i OS and Google Play in South Korea, and Kakao Talk is the #1 app for i OS and Google Play revenue in South Korea.

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